Client: DIY Donuts
Goal: Design logo
Role: Graphic Designer
Used: Illustrator
This concept client was a Subway style donut shop. They wanted their customers to create any kind of donut they wanted. I wanted this mission to show through the logo. Some letters are brown to represent the dough, but still easy to read from a distance. Choosing colors was the difficult part. I wanted it to be family friendly but not gendered. Looking through donut images, I came up with this pink and blue. I used these to add flair to the rest of the letters and give the donut letters decoration. Sprinkles and icing were very fun to put on. The I in the middle of DIY is actually a sprinkle that I copied on to the other letters. I'd love to design more logos like this. I had a good time getting creative with this.
